“Imagine a world full of brains, and far more memes than can possibly find homes. Which memes are more likely to find a safe home and get passed on again?” (Susan Blackmore, The Meme Machine) Variants ...

Source: Joebeone, Wikimedia Commons, Creative Commons Attribution 2.5. On the most recent Election Day and again as the president-elect issued controversial Cabinet nominations, searches for "can I ...

Behavioural finance challenges the long-held assumption that investors are consistently rational. Decades of research now ...

Cognitive dissonance is what happens when a person holds two sets of beliefs at odds with each other. The human brain doesn’t like logical inconsistencies, so someone experiencing cognitive dissonance ...

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All of us fall prey to cognitive dissonance. My cheerful wife occasionally offers me, shall we say, suggestions for improvement. And after 50 years I have learned that she is usually right. How I wish ...