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Burger, McDonald and viral Kempczinski

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· 1d

McDonald’s CEO’s Viral Disaster Triggers Feud With Wendy’s, Burger King, And A&W

The internet witnessed a fast-food chain reaction after McDonald’s triggered a burger battle online.

· 4d

McDonald’s CEO Under Fire Over Viral Big Arch Taste-Test Video

· 13h · on MSN

The CEO of McDonald’s tried to go viral with a new burger. He did—and now Burger King is trolling him for it

· 3h

Editorial: In defense of McDonald’s CEO Chris Kempczinski, who only nibbled his Big Arch burger

America got a welcome distraction from the deadly serious issues of the day when a video of McDonald’s CEO Chris Kempczinski not exactly chowing down on the new Big Arch offering from the Golden Arche...

· 9h

McDonald's CEO Burger Video: Ketchup With This Bizarre New Meme

· 14h

McDonald’s CEO Posted a Cringe Video. Here’s the Astonishing Lesson You Can Learn From It

· 1d

Big Arch kicks off new big-ticket burger war among fast-food chains

The arrival of the Big Arch and the subsequent conversation "has started taste tests and comparisons that have brought both chains' attention, putting both burgers in the spotlight," he said.

· 12h

Wendy’s offering $100K job to taste food

· 1d

How one CEO’s small bite started a food fight with Burger King, Wendy’s and A&W

Where's the beef? Fast food rivals challenge McDonald's to burger battle

CEO Chris Kempczinski has gone viral for how he took a bite out of the chain's new 1,200-calorie Big Arch burger in a recent video. Yahoo Finance Executive Editor Brian Sozzi joins Morning Brief host Julie Hyman and Head of News Myles Udland to discuss the viral moment that fueled an online "beef" battle from rivals Wendy's (WEN) and Burger King (QSR).

The Vancouver Sun on MSN

North Vancouver's A&W gets in on the McDonald's burger mocking

North Vancouver-based A&W has joined in on the online “burger battles” sparked by the video of McDonald’s CEO Chris Kempczinski taste testing the fast food chain’s new Big Arch sandwich.